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Articles tagged with: Australians

Bing launches first Aus marketing campaign
Thursday, 17 May, 2012 – 10:43 | No Comment

Earlier in the week, Bing launched its first Australian marketing campaign ‘Bing is for doing‘. Building on the proposition of being a ‘decision engine’, the campaign positions Bing as a tool that consumers can use …

Bing launches first Aus marketing campaign
Thursday, 17 May, 2012 – 10:43 | No Comment

Earlier in the week, Bing launched its first Australian marketing campaign ‘Bing is for doing‘. Building on the proposition of being a ‘decision engine’, the campaign positions Bing as a tool that consumers can use …

Bing launches first Aus marketing campaign
Thursday, 17 May, 2012 – 10:43 | No Comment

Earlier in the week, Bing launched its first Australian marketing campaign ‘Bing is for doing‘. Building on the proposition of being a ‘decision engine’, the campaign positions Bing as a tool that consumers can use …

Bing launches first Aus marketing campaign
Thursday, 17 May, 2012 – 10:43 | No Comment

Earlier in the week, Bing launched its first Australian marketing campaign ‘Bing is for doing‘. Building on the proposition of being a ‘decision engine’, the campaign positions Bing as a tool that consumers can use …

Aus brands are YouTube rookies, lack strategy
Thursday, 17 May, 2012 – 10:43 | No Comment

Australia’s biggest brands are failing to capitalise on the content marketing power of YouTube, with most using their channel as a haphazard collection of videos rather than a platform to tell a coherent story.
Despite commanding …

Bing launches first Aus marketing campaign
Thursday, 17 May, 2012 – 10:43 | No Comment

Earlier in the week, Bing launched its first Australian marketing campaign ‘Bing is for doing‘. Building on the proposition of being a ‘decision engine’, the campaign positions Bing as a tool that consumers can use …

Local engagement key to captivating sport spectators [infographic]
Wednesday, 9 May, 2012 – 13:06 | No Comment

How do you get sports fans to appreciate advertising dollars? Invest them into local sports groups, according to a new survey, that found out of all the sporting sponsorship and advertising opportunities, engaging with local …

BlackBerry own up to Wake Up
Tuesday, 1 May, 2012 – 1:41 | No Comment

UPDATED, 01/05/2012 9.35am: BlackBerry manufacturer, Research In Motion (RIM), have since owned up to the campaign, issuing the following statement:
“We can confirm that the Australian ‘Wake Up’ campaign, which involves a series of experiential activities …

BlackBerry own up to Wake Up
Tuesday, 1 May, 2012 – 1:41 | No Comment

UPDATED, 01/05/2012 9.35am: BlackBerry manufacturer, Research In Motion (RIM), have since owned up to the campaign, issuing the following statement:
“We can confirm that the Australian ‘Wake Up’ campaign, which involves a series of experiential activities …

Online news audience plateaus
Monday, 30 Apr, 2012 – 4:36 | No Comment

Few new readers have accessed online news in the past six months, according to Nielsen’s Online Ratings, as the category plateaus following a period of growth.
In March, 12.1 million Australians accessed media brands online but …